Amount of users who can already access the Shop Tab on their home screen: 40%.Followers you'll need before you qualify for the affiliate program: 5,000 or more.90% of US shoppers “claim to be satisfied with their experience when TikTok was a part of their purchase journey.”.92% of TikTok users said they take action after watching a product in TikTok.Using affiliate program: More than 100,000 content creators.Registered for TikTok Shop: More than 200,000 sellers.Here's what Yahoo! Finance recently reported: TikTok is a heavy weight in social media, and it has already announced a few interesting statistics related to it's new ecommerce-oriented pivot. And it's one that plenty of websites, ecommerce businesses, and social platforms have been jostling for a big slice of for decades, from Facebook's recently killed “live shopping” feature to eBay's auctions to Shopify's link-in-bio tool. Online shopping via social platforms in the United States is an estimated $69 billion market. ![]() ![]() Plenty of small and large influencers will be able to recommend the best products relevant to a vast range of niche interests. If you have an impressive-enough following, you'll be able to get in on selling even without any products of your own, however: Affiliate videos give some users an option to monetize. And presumably, anyone selling a digital service or product - like, say, a tutorial on how to use Excel - can simply skip all the shipping and earn an even higher margin than they would otherwise. It's a potential opportunity for the savvy drop shipper. TikTok will likely take a commission from Shop Tab products down the road, but appears to be in growth mode right now: A New York Times article cites one seller who says he is “not sure when TikTok might start taking a commission.”
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